In a world filled with online shopping options, what does it take to stop clients cheating in the shower and encourage them to buy their hair and grooming products from you? To find out the answer, we hit the streets to find out from the source – your clients!
Although many salon owners think they don’t stand a chance against cheaper online retailers, the people we spoke to said they were open to buying directly from their salon, even if it meant paying a little more. In fact, almost everyone said they’d buy products if they were rewarded for their loyalty!
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