Blog / Building my business / Inspiration

Re-imagining a top shelf experience in the new normal

Wondering how you can adapt to be your best reinvented self in this new-normal world? There are so many things the new-normal changes in the client experience – from social distancing, to disposable Styrofoam coffee cups (yeah, we’re not a fan either). So how can you adapt to these new-normal changes – that feel a little strange right now – to continue to deliver the top-shelf experience you strive for?
Jul / 06 / 2020
caitlinshortcuts
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Blog / Building my business / Inspiration

How to adjust your salon marketing after COVID-19

Give yourself one giant pat on the back honey, ‘cause you have just made it to the other side of “it that shall not be named”. But with that we need to dive head-first into adapting to the new-normal. One of those things being your salon marketing and giving it…
Jun / 26 / 2020
caitlinshortcuts
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Blog / Building my business / Inspiration

How SMS can help you sell MORE Online Gift Cards!

When you’re trying to promote and SELL a new service or product, like Online Gift Cards, do you just choose one channel, cross your fingers and hope for results? Nope! One itty-bitty post to Instagram isn’t going to drive those sales all by its lonesome. It has to work with all the other powerful channels you have in your marketing toolkit to get you the results you’re envisioning.
Jun / 23 / 2020
caitlinshortcuts
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Blog / Building my business

11 SMS Best Practice Tips from Message Media

SMS marketing is one of THE most powerful forms of marketing in your toolkit. The pros at Message Media (AKA Shortcuts’ fab SMS provider) say that 90% of text messages are read within 90 seconds. Heck, that’s quick! Straight from the horse’s mouth, we’re delivering all of Message Media’s best practice tips for sending effective SMS campaigns.
Jun / 09 / 2020
Hayley Tait
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Blog / Building my business

We interviewed our resident Google Guru, Naomi!

We sat down with our little resident Google guru, Naomi, to chat about how you can leverage the power of Google to communicate with your clients and establish your online presence.
May / 28 / 2020
Clea Harbison
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Blog / Building my business / How to use Shortcuts

Announcing our Bundle Bonus!

We’ve got a stash of FREE SMS to give away! Any Shortcuts client with SMS bundles on their package will receive a Bundle Bonus of 400 free messages to use over and above your regular bundle limit.  
May / 21 / 2020
Clea Harbison
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