Client Retention in a Digital World: Keeping Up with Technology
With technology playing an increasingly pivotal role in the success of your business, it might seem like hard work to retain your clients. But it doesn’t have to be. Read on for our top 3 tips to help you retain clients in this constantly-evolving Digital World.
Aug / 22 / 2019Read More
How to solve super common salon management issues
Owning a business is never smooth sailing – but if you have quality salon software by your side to help tackle issues, you’ll find that calmer waters are not far away. Read on for tips on ways you can solve super common salon management issues using your salon business software.
Jul / 09 / 2019Read More
25 things you may not believe happened 25 years ago
It's 25 years since Shortcuts was born but how much of 1994 do you remember?
Jun / 21 / 2019Read More
How powerful is word-of-mouth marketing?
I recently endured one of the worst customer service experiences of my life and feel it’s my duty to share it. Within 2 minutes word of mouth spread like wild fire. I had now told seven potential coffee drinkers and sandwich lovers who may now think twice about visiting this café after their gorgeous new hair.
May / 08 / 2019Read More
Is this the end of the salon front desk?
In an industry where the latest insta trends are king, it’s no surprise that things in the hair and beauty world move fast. But unlike those frosted tips that you probably regretted two weeks later, this is one change you’ll be glad you made!
Apr / 26 / 2019Read More
Removing the filter: Managing guest expectations
The story goes like this: Your client walks in and sits down in the chair you’ve prepped for them. You make causal chit-chat as you cape them up. Then, they whip out their phone. You brace yourself as they bring up a photo they found on the ‘Gram or Pinterest and you feel your heart instantly sink.
Apr / 18 / 2019Read More