25 things you may not believe happened 25 years ago
It's 25 years since Shortcuts was born but how much of 1994 do you remember?
Jun / 21 / 2019Read More
How powerful is word-of-mouth marketing?
I recently endured one of the worst customer service experiences of my life and feel it’s my duty to share it. Within 2 minutes word of mouth spread like wild fire. I had now told seven potential coffee drinkers and sandwich lovers who may now think twice about visiting this café after their gorgeous new hair.
May / 08 / 2019Read More
Removing the filter: Managing guest expectations
The story goes like this: Your client walks in and sits down in the chair you’ve prepped for them. You make causal chit-chat as you cape them up. Then, they whip out their phone. You brace yourself as they bring up a photo they found on the ‘Gram or Pinterest and you feel your heart instantly sink.
Apr / 18 / 2019Read More