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Jessica Crane

Jess Crane

about the author

Jessica has over 15 years industry experience and works with ambitious salon owners and their teams to take their business to the next level. To find out more email:jessica@jessicacrane.co.uk
07749109704


7 reasons why your clients leave

Posted on 1st November 2017 by Jessica Crane

Why Your Clients Have Left You 384X384

Jessica carries out feedback projects for salons and spas frequently and because she's impartial, clients are much more forthcoming and honest with their feedback. When clients leave, and take their business elsewhere lots of salons and spas want to find out what happened?!

Here are the top 7 reasons why your clients have left you!

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When is it time to grow your business?

Posted on 21st August 2017 by Jessica Crane

Time To Grow 336X280 1

The average salon loses between 10% and 25% of its client base every year so the need to attract new clients and retain them is greater than ever. This means in two to three years you could have lost 50% of your client­­ele!

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Five ways to improve profit with strategic pricing

Posted on 13th March 2017 by Jessica Crane

Price

Sometimes we have to discard our preconceptions with price and almost start with a blank canvas. We can all get a bit obsessed with the prices we have always charged, what the competition is charging, and what our staff think we should charge. The danger is that you forget that it's the client who choose their service and that price can be a barrier for some clients.

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