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With the salon industry being highly competitive, building and maintaining strong relationships with your clients is essential for your salon's success. But with so many salons out there, it can be tough for businesses to stand out from the crowd. 

Did you know that 88% of people say they trust online reviews as much as they trust their best friends' opinions? Online reviews play a critical role in building and maintaining your online reputation for your business, so understanding how to get more clients to leave a review is essential.

We’ve said it before, and we’ll say it again, having an online booking system for salons is no longer a perk; it’s an absolute necessity! As the pace of our lives continues to accelerate and with 75% of millennials avoiding phone calls, an online booking system is essential for the success of your business.

Found your barbershop stuck in stagnation? It can feel frustrating to not see growth, and finding a fix that will make your business soar isn’t always easy. But don’t fret, we’ve rounded up 8 ways that you can increase revenue in your barbershop to help you see steady growth.

Trying to think of ways to generate more business can feel overwhelming, but it doesn’t have to be. We’re here to help you discover how to attract new clients to your Salon with a Google Business Profile (formerly and better known as Google My Business).

There are many reasons for drops in staff performance, and the solution to remedying this is certainly not a one size fits all. That’s where our Salon Employee Management Software comes in. Knowing the ins and outs of your employees’ performance is essential in salon staff management, equipping you with the necessary information to best support each individual. 

Noticed more negative reviews, or simply not getting repeat customers in your beauty salon? It might be that your customers aren’t as happy as you think they are. Don’t fret. We’ve broken down 6 ways to improve customer satisfaction in your beauty salon to increase your client retention and get those 5-star reviews swarming in!

It’s more important than ever to actively market your salon to attract and retain loyal clients. Competition from other beauty salons is fierce and you need a solid marketing plan in place to help you stand out. Luckily, we are here to help you gain a clear understanding of how to advertise a beauty salon. Here are some of our beauty salon marketing tips to attract new clients and ensure they keep coming back…

In such a fast-paced industry, staying up to date with the latest trends can be difficult. Often, by the time you’ve caught on, it’s already been and gone. We’ve collated the top salon industry trends for 2023 that can help your salon leverage changes in consumer behaviour.